Fashion marketers are mostly involved behind the scenes. While keeping abreast of fashion trends and consumer buying habits, fashion marketers also put together advertising campaigns that appeal to the taste of specific consumer groups. The 1-year program in Fashion Marketing will train students to be savvy fashion marketers- connecting the public to the world of design.
The program is designed to expose students to the business side of the fashion industry, where they will learn about merchandising, buying, marketing, and promotion for fashion. Students will be immersed in two Design Studio classes to instill an understanding of creativity in fashion. Students will be knowledgeable on how a fashion product evolves from an idea into a workable piece that is placed on the selling floor.
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Outcomes:
After this 1-year course, graduates will have the skills to help manage a store or retail business. They may work with outside suppliers and designers to start their fashion business. Graduates can also learn how to effectively become marketing officers with a specialization in fashion.
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Program Outline:
YEAR 01, SEM 01
Design Studio 1: Create Problem Solving
Textile Technology
History of Design (Clothing Evolution)
Fashion Product Development
Fashion Marketing and Promotion
Fashion Merchandising and Buying
YEAR 01, SEM 02
Design Studio 2: Roots of Philippine Fashion
Fashion Trends
Retail Management
Fashion Entrepreneurship
Elective
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This course runs for 2 semesters, or approximately 1 year. One may choose between an ONLINE track or a BLENDED track.
Mode of Teaching:
Classes will be taught mainly using the English language.
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Schedule:
BLENDED
OPTION A
Fashion Trends | Online
Fridays | 12:00 PM - 1:30 PM (Synchronous) 1:30 PM - 3:00 PM (Asynchronous) | February 28, 2025 - June 27, 2025
Retail Management | Face to Face
Fridays | 8:00 AM - 11:00 AM | February 28, 2025 - June 27, 2025
Digital Marketing for Creatives | Online
Mondays | 6:00 PM - 7:30 PM (Synchronous) 7:30 PM - 9:00 PM (Asynchronous) | February 24, 2025 - June 23, 2025
Design Studio 1: Creative Problem Solving - A | Face to Face
Mondays | 12:00 PM - 3:00 PM | February 24, 2025 - June 23, 2025
OPTION B
Fashion Trends | Online
Fridays | 12:00 PM - 1:30 PM (Synchronous) 1:30 PM - 3:00 PM (Asynchronous) | February 28, 2025 - June 27, 2025
Retail Management | Face to Face
Fridays | 8:00 AM - 11:00 AM | February 28, 2025 - June 27, 2025
Digital Marketing for Creatives | Online
Mondays | 6:00 PM - 7:30 PM (Synchronous) 7:30 PM - 9:00 PM (Asynchronous) | February 24, 2025 - June 23, 2025
Design Studio 1: Creative Problem Solving - A | Online
Mondays | 8:00 AM - 9:30 AM (Synchronous) 9:30 AM - 11:00 AM (Asynchronous) | February 24, 2025 - June 23, 2025
NOTE: Class schedules may change without prior notice. Our Admissions Office will be in touch with enrolled students for any updates or changes to this class schedule.
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Payment Terms:
Payment for Credit/Debit Card, GrabPay, Gcash, Paymaya, and Buy Now Pay Later via BillEase and Atome Installment Plan is now available through PayMongo upon CHECK OUT.
Enrolling students have the option to settle tuition for this course in full upon enrollment, or avail of our 2-part Installment Plan or 4-part Installment Plan. Please click on the appropriate payment term upon checkout to confirm your initial enrollment.
- Full Payment
- Upon Enrollment: PHP 78,303.50
- 2-Part Installment Plan
- Upon Enrollment: PHP 40,651.75
- Second Payment: PHP 40,651.75
- 4-Part Installment Plan
- Upon Enrollment: PHP 42,151.75
- Second Payment: PHP 14,050.58
- Third Payment: PHP 14,050.58
- Fourth Payment: PHP 14,050.58
- 12-Part Installment Plan (via Bukas)
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If you choose to avail of this installment plan, please contact our Admission Office at admissions@sofa.edu.ph.